Project Goal

To develop a visually engaging and informative booklet that highlights Ai-Da's unique combination of art, technology, and innovation.

Introduction

We're proud to partnered with Aidan Meller Gallery to create booklets for Ai-Da, a groundbreaking fusion of art, technology, and innovation. Our featured projects include Ai-Da’s catalogue, histories and stories, and her exhibitions in The Pyramid of Giza and The Victoria and Albert (V&A) Museum.

Challenges

To communicate the complex concepts and underlying technology behind Ai-Da to a diverse audience, while capturing the eessence of Ai-Da's ultra-realistic appearance and artistic capabilities.

Our Approach

We began by immersing ourselves in the world of Ai-Da, collaborating with the Aidan, the creator of the project, to gain a deeper understanding of the technology, purpose, and vision behind Ai-Da.

Results

400+ pages produced for Ai-da's exhibitions with 150+ artworks captured. We crafted a clean layout with carefully selected typography, images, positioning, and content that captured Ai-Da's artistic process and artworks. All booklets are prepared in printed and digital version, with interactive elements for readers to learn more about Ai-Da’s story.